5 SEO Ranking Factors to Increase Web Traffic in 2025
First of all, they advise that quality content should be organized close to the surface. In other words, no content Bing views, should be more than 3 clicks away from the home page. They also tries to eliminate duplicate content at the point of indexing. Redundant content is recognized and eliminated from search market result pages. Google PageRank does not seem to have any correlation with Bing rankings. If you want to rank for ‘Blue Widgets’ you need links that use ‘Blue Widgets’ as the anchor.
Top 10 Current SEO Ranking Factors for Google
Information architecture is the practice of organizing and labeling content on a website to improve efficiency and findability for users. The best information architecture is intuitive, meaning that users shouldn’t have to think very hard to flow through your website or to find something. People with bad intentions (e.g., e-mail address scrapers) build bots that don’t follow this protocol. In fact, some bad actors use robots.txt files to find where you’ve located your private content. It’s better to NoIndex these pages and gate them behind a login form rather than place them in your robots.txt file. As part of your on-page SEO process, you should check your site’s responsiveness using a tool like Google Lighthouse.
- Optimizing images, reducing server response times, and enabling browser caching can significantly improve page speed.
- A “conversion” can vary depending on your goals, such as making a purchase, signing up for a newsletter, or filling out a contact form.
- You can export data and create reports, ensuring you have a clear picture of your rankings and site effectiveness.
- A rise in visibility across a broad selection of terms can lead to increased traffic and conversions.
- Most audiences do not scroll past the first page of search results.
SERP Checker
The search engine wants to match users with the most relevant, helpful, accurate, and high-quality content available. We deliver the best SEO services in Kolkata by combining superlative marketing minds, technical SEO, content optimization, and cutting-edge strategies to drive rankings. With simple yet revolutionary ideas, we ensure that websites achieve sustainable growth and maintain top positions in search SEO Anomaly results.
Link Building
In addition to the session duration, the end of a session indicates when the user leaves YouTube. If users quickly jump off the video after watching it, the YouTube algorithm will take a negative view and this will have also a negative effect on YouTube SEO. The session duration shows how long users stay on YouTube after watching a video.
Heading tags have made the top ten lists of ranking factors for several decades. But if you look at the search engine results pages (SERPs) you’ll see that’s not the case. Anyone who argues otherwise is denying what exists in front of their eyes. But personalization doesn’t play much of a role in either local pack or local organic rankings – and there’s very little you can do to optimize for this.